Why choose a Funeral Planner ?

A new way to say goodbye, filled with meaning, nature… and life

As more and more families seek more personal, gentler, and eco-conscious farewells, the profession of the funeral planner is taking on new importance.
At TREE-URN, we believe these professionals are the quiet but essential artisans of a new relationship with death… and with life itself.

Thanks to them, our biodegradable urn containing a young tree becomes far more than just an object: it is a powerful symbol at the heart of a deeply human ritual.

 

🎩 The role of the funeral planner: transforming farewell into a living tribute

A funeral planner is a professional who helps families organize a personalized ceremony, either in addition to or independently from traditional funeral services.
Their mission: to design, coordinate, and guide a meaningful transitional moment, according to the wishes of the deceased and their loved ones.

Here are the key aspects of their work:

 1. Listening and emotional support

They help families express their wishes and identify what will make the ceremony truly meaningful: anecdotes, symbols, music, gestures, locations, people…

 2. Designing the ritual

They create a unique ceremony: letter readings, tree planting, sharing circles, memory objects, or other symbolic gestures.

 3. Coordination and logistics

The funeral planner manages the flow of the ceremony, coordinates service providers (officiants, musicians, florists, etc.), and ensures a peaceful experience for the family.

 4. Ethical and ecological guidance

More and more families want a farewell connected to nature. The TREE-URN is a perfect response to this desire—and funeral planners know exactly how to highlight its full meaning.

 

🌳 The TREE-URN concept: a natural ceremony, a growing memory

Our urn is designed to hold both the ashes of a loved one (human or animal) and a young tree.
Made from cork and other biodegradable materials, it slowly decomposes in the soil (over approximately 6 years), allowing the ashes to gradually nourish the tree.

👉 This process replaces traditional ash scattering, while adding a powerful symbolic dimension: ashes become tree, absence becomes a living presence.

 

🎙 Testimonial from Élodie, funeral planner:

“With TREE-URN, the ceremony becomes a living moment.
We start by placing the tree into the urn together—a powerful symbolic gesture. Then we invite loved ones to write messages directly on the urn, or to touch it, bless it, speak to it.
Next comes the burial: digging the earth, placing the urn in the ground, and saying goodbye… but a goodbye that continues to grow.
It’s a transformative experience. Families tell me they’ve lived through something beautiful, light-filled, and peaceful.”

🌿 Typical TREE-URN ceremony for a person

Profile: Anne, 68, loved maple trees and Japanese haikus.
Location: A memory garden on family property.

Ceremony steps guided by the funeral planner:

1. Tree preparation: A Japanese maple is gently placed into the urn.
2. Time for remembrance: Selected music, a sharing circle, reading of a haiku.
3. Messages on the urn: Guests write a word, name, or phrase by hand on the urn.
4. Burial: The urn is lowered into the soil, surrounded by flowers and memory stones.
5. Celebration: A drink shared under the trees, celebrating Anne’s life.

🌱 Lasting effect: Over 6 years, the urn biodegrades, ashes nourish the tree… and Anne’s memory takes root.

🐾 Example for a pet – “Léo’s Garden”

Context: Léo, a 12-year-old black cat, beloved by the whole family.
Request: Create a soft, symbolic space for the children to say goodbye.

Ceremony steps:

1. Tree chosen: A small olive tree, symbol of peace.
2. Urn preparation: Children help place the tree into the urn with the funeral planner.
3. Symbolic gestures: Each child places a small toy or drawing around the urn.
4. Messages: The family writes “Thank you, Léo” directly on the urn.
5. Burial: In a peaceful garden corner, with soft music.

Outcome: The children often visit “Léo’s tree”, which becomes a source of comfort and lasting affection in their garden—and in their hearts.

🤝 Why include funeral planners in the TREE-URN approach?

Because they:

• Reveal the full symbolic power of tree and earth.
• Create a safe emotional space, transforming grief into peace.
• Bring truly unique, heartfelt ceremonies to life, beyond traditional conventions.
• Are true ambassadors of our vision: a respectful, living, ecological tribute—one that looks to the future.

🌿 Funeral planners: join our network

Are you a funeral planner or aspiring to become one?
TREE-URN offers you:

• Human and animal urns, in multiple sizes.
• Inspiring ceremony guides.
• Visual materials to present the concept to your clients.
• Personalized support to integrate TREE-URN into your services.

 

📩 Get in touch to become a partner, and let’s grow memory together.